Wine.com Ranked #1 Wine Website in World by the Bordeaux Business School

Internet Users in Seven Countries Rate
Wine.com #1 in Every Performance Category

SAN FRANCISCO, CA – 7/19/2007

Wine.com, the nation's largest online wine retailer, has been
ranked the #1 wine website in the world in a recent study conducted by
the Bordeaux Business School in Bordeaux, France (www.bordeaux-bs.edu). The
e-Performance Barometer study, first released at Vinexpo on June 20, is
now available in English (www.wine.com/bordeaux-bs-study)
and ranks the best retail wine websites as rated by Internet users in
seven countries: France, Spain, Germany, the UK, Italy, Australia and
the US.

Over 2800 Internet users completed an online questionnaire analyzing
28 sites from the same seven countries. In addition, 100 users per site
were observed performing specific navigational tasks, such as
purchasing wine. The study analyzed and ranked each site on seven
performance criteria: information, product offering, site design, ease
of use, security/privacy, interactivity/personalization and reliability.
Wine.com was ranked #1 in every single category.

"Our entire team is excited about this ranking because, unlike some
of the rankings we've seen published in the past, this study is based on
an exhaustive, data-driven analysis of consumer preferences" said Rich
Bergsund, Wine.com CEO.

"Our team is totally focused on delighting our customers, and while this is a nice recognition of a lot of hard work by our people, we've only just begun. You'll see a lot more innovation in the months and years ahead," added Mike Osborn, Wine.com Founder and VP Merchandising.

About Wine.com

Wine.com is the nation's #1 online wine retailer, according to Internet
Retailer magazine's annual ranking of websites by revenue, offering
thousands of wines, wine gifts, gift baskets, and monthly wine clubs.
Wine.com's mission is to be the ultimate resource for wine enthusiasts,
whether shopping for themselves or sending a gift, by offering a great
selection, low prices, convenient delivery and helpful information.
Wine.com is the world's most visited wine web site, according to
research conducted by comScore Media Metrix. For more information, visit
the company's website at
http://www.wine.com
, its blog at
http://blog.wine.com
, or Facebook at http://www.facebook.com/winecom
and
Twitter at http://twitter.com/wine_com.
 

 

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