List of top sellers highlights customer trends and buying habits
San Francisco, CA, December 3, 2014 – Wine.com, the nation’s leading online wine retailer, today announced the eighth annual Wine.com 100. Reflecting the top wines purchased on the website during the first 11 months of 2014, the Wine.com 100 is the industry’s only list based exclusively on consumer purchasing data. The list provides insight into consumer trends, highlighting the most popular regions, varietals and producers. The complete 2014 Wine.com 100 list is available online at www.wine.com/100.
This year, Caymus 2012 Napa Valley Cabernet Sauvignon took the #1 spot. This is the first year that a wine retailing over $20 has topped the list. Caymus released its 40th anniversary Cabernet Sauvignon to much fanfare and accolades. Blessed with the 40th anniversary label coinciding with a fantastic vintage in California, the 2012 bottling quickly rose to the top in units sold on Wine.com.
“Creating a unique expression of Napa Valley Cabernet Sauvignon has been my life’s passion for the last 40 years,” said Chuck Wagner, owner and winemaker of Caymus Vineyards. “As we celebrate our 40th anniversary, my family is very grateful to Wine.com for its partnership, which has supported us for so many years. Having our Caymus Napa Valley Cabernet earn the #1 spot on the site’s Top 100 list is an honor that we will seek to live up to by continuing to produce world-class Cabernet Sauvignon,” added Wagner.
What are Wine.com customers drinking?
- Customers tap into Tempranillo
Riding on the coattails of last year’s #1 wine, Tempranillo grew as a category. This year, seven Tempranillos made the Wine.com 100. All hailing from Rioja, Spain, these wines ranged from value to cellar-worthy.
- Discovery in 2014
Showcasing over 18 different varietals spanning five continents, nine countries and many more sub-regions, it’s clear Wine.com customers have a diverse palate. Over the past year, Wine.com has grown its selection by 50%, offering more wine options than ever before, and customers are discovering new favorites.
- The Pink Revolution
Steadily increasing over the past decade, the popularity of rosé has hit a new mark! The #7 wine on this year’s list is the Miraval 2013 Rosé.
“Wine.com customers are enthusiastic, curious and diverse,” says Mike Osborn, Founder and VP of Merchandising. “Our demographics are unique in the wine world and represent wine lovers across the country that want to share the wine lifestyle with family and friends. The wines in the Wine.com 100 give insight into their favorite brands and latest discoveries.”
The 10 most popular sellers on the Wine.com 100 this year:
1. Caymus 2012 Cabernet Sauvignon (California)
2. Bodegas Norton 2011 Malbec Reserva (Argentina)
3. Schug 2012 Sonoma Coast Pinot Noir (California)
4. Veuve Clicquot Brut Yellow Label (France)
5. Jaume Serra Cristalino Brut Cava (Spain)
6. Meiomi 2012 Pinot Noir (California)
7. Miraval 2013 Rose (France)
8. Seghesio 2012 Sonoma Zinfandel (California)
9. Lucky Proprietary Red Blend (California)
10. La Marca Prosecco (Italy)
In addition to expanding its selection significantly, Wine.com continued to innovate in 2014, including:
- Launching a new website, with a more modern, streamlined shopping experience.
- Introducing Live Chat Wine Recommendations, enabling customers to get advice from our team of wine experts. (wine.com/recs)
- Introducing a Local Pickup option, where customers can have wine delivered to over 2,000 FedEx Office locations for pickup on their schedule. (wine.com/localpickup)
- Continuing to improve the shipping experience by offering a free 30-day trial of StewardShip, the unlimited wine delivery membership. (wine.com/stewardship)
Wine.com is the nation’s leading online wine retailer, according to Internet Retailer magazine’s annual ranking of websites by revenue. The company’s mission is to promote the wine lifestyle through innovation, which it does by providing its customers with selection, guidance, convenience and value not common in stores. Unique in its industry, Wine.com owns a proprietary network of wine fulfillment centers, which delivers in 1 or 2 days to most of the country. The company’s Steward-Ship program, unlimited wine delivery for $49 per year, is a customer favorite. Wine.com is majority owned by Baker Capital. For more information, visit the company’s website at http://www.wine.com.
About Baker Capital
Baker Capital is a New York-based private equity firm that has raised over $1.5 billion in committed capital. Founded in 1995, Baker Capital invests globally in digital communications, media and technology at all stages of development. The partners of Baker Capital have extensive private equity and operational experience and deep industry relationships, allowing the firm to provide its portfolio companies with not only capital but also valuable strategic thinking and relationships. The firm’s portfolio includes companies such as Wine.com and Interxion (NYSE: INXN) among others.